Rex Riepe
Updating a logo? Bring it to a boil.
Whether you’re updating your company image or simply evaluating how memorable your logo is, sometimes boiling it down to basics can help.
I wrote about brand perception and brand image before over on Fedorable, and some of that thinking applies here. Brand perception is how customers see a company, and brand image is the actual stuff [...]
“Do no evil” vs. “Don’t be evil”
Google’s informal corporate motto is “Don’t be evil.”
I’ll repeat that: Don’t be evil.
I stress this because the motto is one of those phrases that gets exaggerated given some time to circulate in the community. Most frequently it’s twisted into “Do no evil.” It’s like Kanye’s famous quote that he never said, “George Bush hates black [...]
5 things you might not know about CSS sprites
CSS sprites are a pretty popular technique now, but I still see a lot of common mistakes or misconceptions when it comes to implementing them. Here’s a few advanced tips to keep in mind.
GIF or PNG-8 sprites should be grouped by color
If you’re taking advantage of the low file sizes offered by the GIF or [...]